One of the patrons of Roccella Ionica is Our Lady of Grace, patron of the town's sailors, celebrated on the first Sunday of July.
On the Wednesday before the feast, the statue of the Madonna is carried in procession, and on the Sunday, the striking procession to the sea takes place. The town also holds the MUSMIR, the Multimedia Immersive Museum of Roccella Jonica, and the Teatro al Castello.