The patron saint of Villa Faraldi is Saint Lawrence, deacon and martyr, celebrated on 10 August in the parish church of the main village. The building holds, at the base of its baptismal font, a fragment of a Roman funerary inscription from the 1st century BC, discovered in 1930: the inscription was commissioned by a mother, Licinia, in memory of her son Sufenas Acrippa, a Roman citizen of the Publilia tribe, the same tribe to which the citizens of Albenga belonged.
The town's name probably combines the Latin «Villa», meaning a country house, and «Faraldi», of Germanic-Lombard origin, from the term «fara» that designated a family group settled in a village. In the hamlet of Riva Faraldi stands the church of San Rocco, built between 1856 and 1881 in fulfilment of a vow made during the cholera epidemic that struck Liguria in 1854 and which, in the event, spared the town. Since 1984 Villa Faraldi has also hosted an international cultural festival, born in collaboration with the National Gallery of Oslo.