Bra

Province: Cuneo · Region: Piedmont · Population: 28,935 · Postal code: 12042

In 1986, from a group of Bra friends led by Carlo Petrini, was born the association that would become Slow Food: Bra is the world capital of "good, clean and fair" food, and every two years the Cheese festival turns its squares into the largest international event devoted to raw-milk cheeses. The Bra sausage, made of veal by ancient privilege, is bought raw from the butchers as tradition demands.

Piedmontese Baroque signs its churches and palaces; on the hill, the Zizzola — the octagonal house that is the town's symbol — overlooks Roero and the Langhe. Here gastronomy is not a theme: it is the local history that changed the world.